Younas stated the organization wished to released a good message that has also been funny.
“It really is a part that, specifically for the Muslim section, doesn’t get portrayed very often, ” he stated. “Unfortunately it is often negative. We wanted to do things a bit differently, freshen things up a little. “
He included that the response to the adverts is “overwhelmingly good, ” with a great amount of attention on Twitter and Instagram.
“clearly there have been a couple of EDL English Defense League, a far-right, Islamophobic organisation types who fundamentally dislike any type of Muslim guide, ” he included. “We had a little bit of that, but which was 1% regarding the feedback we’d. “
Help from Silicon Valley
As well as the strategy undoubtedly appears to be paying down.
During summer of 2017, Muzmatch had been accepted into Silicon accelerator that is valley-based Combinator, that have backed the kind of Airbnb, Dropbox, and Reddit and offer a community of resources and help for startups — in addition to investment.
“They spend $120,000 for 7% regarding the business, ” Younas explained. “13,000 organizations use, 800 are flown off to bay area for an meeting, and 100 are accepted. It really is harder to get involved with than Harvard. “
He included that Muzmatch had been initial startup that is muslim-centric ever be supported by Y Combinator.
They confirmed to company Ins acquisition provides simply because they rely on the continuing future of the company.
Section of simply because the duo think they usually have a sustainable business structure.
“People doubted we’re able to monetise the forex market at all, however the model we now have works, ” Brodie stated.
Younas added: ” also though many users do not end up upgrading, due to the scale we are at, the individuals who do significantly more than protect our costs while making yes we are able to purchase the working platform. “